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Practical examples of strategic fundraising in the NHS
NHS charities are often the best kept secret in our hospitals. They do incredible work funding amazing projects but are often hidden from view.
It's almost impossible to escape being in reactive mode and focus on strategy. Yet NHS charities are the envy of the Third Sector with thousands of potential donors walking their corridors. If only more staff and patients knew about their charity, imagine the potential!
We can help you identify the right key priorities for your charity, develop a business case and secure leadership support. We will help you develop an implementable plan to raise more money by focusing on a Grateful Patient approach to win over more donors.
Gemma fundraised in the NHS for 15 years, introducing the first Grateful Patient Progamme in the UK with Advancement Resources, doubling Addenbrooke's charitable income.
Since 1995, Advancement Resources has delivered exceptional philanthropy training, rooted in research, to over 148,000 fundraisers, academics and clinicians worldwide. Advancement Resources partner with charities and universities to help them raise more money.
Practical examples of strategic fundraising in the NHS